BURN

As relationship specialists, we build powerful strategies and cut-through creative ideas to drive sales, reduce acquisition costs, improve profitability, and initiate stronger relationships. People currently have more choices than ever before which means they can afford to be picky, so it's vital that we engage with them rather than simply shouting louder than everyone else.

As relationship specialists, we're all about building insightful strategies and powerful creative ideas to drive sales, reduce acquisition costs, improve profitability, and initiate stronger relationships. We start with the basics of simply listening to what people are saying, helping us get to the real issue, not just what it appears to be at first sight.

So yes we are award winning relationship specialists who have helped some of the biggest companies in the world successfully acquire and retain customers through intelligent strategies and innovative creative ideas. BUT we're also looking to sleep at night, and make a positive impact however small on the world - we want to be good people that are kind to each other, and make good honest and transparent recommendations to you our clients.

There is always further insight to be obtained and leveraged to inform multi-channel acquisition, nurture and retention strategies and creative. Attitudinal profiling, psychographics, segmentation, propensity modelling and many more can all heavily influence marketing outcomes by adding 'personal colour' to black and white cells in a database.

Mayday is the flagship community fundraising campaign for the RNLI. Our task was to breathe new life into the annual activity, achieving substantial Raised Voluntary Income (RVI) across multiple fundraising streams. We set out to unify activity via a strong, single campaign which would drive both RVI and sustainable income growth for the Community Fundraising Team (CFT).