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The Read Group (UK) Ltd We are a leading UK data marketing agency, providing organisations with customer data analytics and insights for targeted, relevant and permissioned communications. Data insight is at the heart of what we do. Every day, we help clients get closer to their customers with unrivalled data products, insight and expertise. Start engaging your customers today. We provide our clients with access to highly accurate, responsive and diverse consumer data to enhance customer relationships and make more informed business decisions.
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Whether you are a client, prospect, partner or colleague our goal is to provide an environment that exceeds your expectations and creates value for all. REaD Group turn 30 this year! So there isn't much in data that we haven't seen. The last few years in particular have demonstrated a real change in how everyone views the world and what they expect, and today, how brands communicate with their audience, is right at the forefront of that change. We are proud to have helped many of the UK's favourite brands create and implement roadmaps to better outcomes during challenging times.
Our marketing data will enable you to genuinely engage your customers, as well as ensure that your communications are timely, relevant and permissioned. Every day, we use our unrivalled data services, insight and expertise to help our clients get closer to their customers. We occupy a unique and strong position in the marketing data landscape, this means that we can tell our clients more about their customers than any other company. Not only can we arm them with information - but we can tell our clients what to do with it, too.
We are proud to be working with a wide range of companies to help them to use data to drive success. To genuinely engage your customers, communication needs to be timely, relevant and permissioned. Everyday we use our unrivalled data products, insight and expertise to help our clients get closer to their customers.
We combine data, insight, experience and expertise to provide answers that create longer lasting, more valuable relationships. Data is at the heart of everything we do. And with the UK's most comprehensive consumer database we are uniquely positioned to elevate your marketing communications to help you to attract and retain the best customers.
Reviews (9)
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Dave Baxter
Feb 12, 2022
Unsolicited spoofed text message promoting Suzuki. No number to delete, reply to or complain to. but a suspiciously easy to find unsubscribe button to 'click'. Surely Legal;
Matthew Weddup
Feb 02, 2022
To opt out of the service you can use an online portal. that doesn't work, ( and hasn't worked since 11th November 2021 at least) or email them, which got an automated reply, hasn't got them to fix the portal and hasn't stopped me getting unsolicited mail - they say within one month of receipt to stop and its been 2 months and the details they have and sell on to companies is incorrect ( No I'm not interested in over 50's only insurance plans.

I'm not over 50 ) Update: was contacted by Read Groups Data Protection Office ( 1 month after this review, 3 months after reporting there opt out site doesn't work - note: it still doesn't work) they asked for all the details (again) and I received an automated reply saying "If you have requested removal from our databases REaD Group Ltd will action your request without undue delay in line with the principles of the Data Protection Act 2018 and within one month of receipt of this request.". so 4 month from the initial request?
David Ashton
Jan 21, 2022
Critical: Professionalism I receive in the post piles of totally irrelevant rubbish from places whose tiny small print reads "We have sourced your details from REaD Group Limited". I never gave permission for my personal details to be passed on. These people are totally ignoring GDPR. Despicable.
Barry Metcalf
Jan 04, 2022
3 years ago got letter from sun life do I want to be covered. They said they received my name and address from ReAdgroup so spoke to dodgy sabastian who said he will delete my name address that there selling. Then a year later another one legal and general so they said readgroup gave us your name and address so now it's going through a ICO hopefully they will sought these scammers out by the way sabastin is looking into it please note it's illegal for sun life or legal and general to share information but they don't mind buying information on you
Do He
Dec 13, 2021
Critical: Professionalism Admitted to selling my data to hundreds of firms without any consent. Now I fill bin bags every week with catalogues and deal with non stop marketing phone calls. ICO too busy to investigate. How is it possible that this continues with GDPR? We're such a soft touch in the UK on this law breaking.
Vikram Mookerjee
Nov 08, 2021
Critical: Professionalism A dreadful organisation that only exists to sell your data to companies who will then bombard you with unsolicited junk mail. Very unfriendly when trying to remove my details from their databases. I hope you never have to deal with them.
Martin Featherstone
Nov 06, 2021
Keep receiving mailings from various companies - Titan Tours, Postcode Lottery. who all use REaD Group for their database. This is despite being signed up to the mail preference service for many years! Based on other comments I'm not alone!
Mentlyscrwd
Oct 15, 2021
Dodgy company passes on data without consent. Also it looks like they have boosted their own Google reviews as all legitimate reviews are 1 star
D. F.
Mar 17, 2021
Sold my personal details to third party companies. Have requested all my data to be deleted asap. Appalling.