AWARE offers customized in-house training covering all aspects of competitive and marketing intelligence from how to set up a new CI function, gathering intelligence with primary and secondary research, CI analysis, war-gaming and more.

AWARE's CI/MI Research & Analysis services are designed to help clients at all stages of the competitive & marketing intelligence process, from the initial stages of identifying what is needed to integrating the results into business strategy.AWARE specialises in competitive & marketing intelligence and has the experience and knowledge to answer most CI/MI questions.

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Services Report

Gathering intelligence on competitors and the business environment is an essential part of business planning. Marketing & competitive intelligence should feed into all business strategy. Our services are aimed at supporting you in this process - helping you maximise your profits and make your business the best in your industry.

Training & Workshops Report

AWARE competitive intelligence courses look at all aspects of CI. Courses are customised with content tailored so as to be relevant to the client organization. Some courses are aimed at beginners to CI, while others give a deeper understanding of the topics and expect familiarity with basic competitive intelligence concepts and processes.

Research & Analysis Report

AWARE CI/MI Research & Analysis services are designed to help clients at all stages of the competitive & marketing intelligence process, from the initial stages of identifying what is needed to integrating the results into business strategy. The "Setting up a CI Function" service takes place over a period of time - depending on the exact organisational requirements and your company size, industry and structure.

CI/MI Resources Report

Part of AWARE's mission is to support marketing & competitive intelligence practitioners discover the information they need, for themselves, rather than depend on third-parties. Our training services is one route for achieving this. Outlining projects carried out for clients (anonymised and with an interpretation on how the information was used or lessons learned).

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